Valley

Lawyer

Marketing

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Valley Lawyer Marketing helps attorneys throughout Southern California with internet marketing, website development and blog creation. Based in the San Fernando Valley, Los Angeles, websites are developed for attorneys who practice in Santa Monica, Beverly Hills. Pasadena, Glendale, Burbank, Studio City, Encino, Santa Clarita, Valencia, Woodland Hills, Calabasas, Thousand Oaks, Simi Valley, Camarillo, Oxnard, Ventura and Santa Barbara.  

Are you found?

How many times has a fellow attorney or friend said "I gave someone your contact info about an issue suited for you" and subsequently you never heard from the potential client?

This happens because potential clients like to do their homework - and online research is a powerful way for someone to learn about you. So, what happens when someone types your name into the internet search engines (Google, Yahoo, etc)? What does a potential client see? Hopefully something that is positive, professional, and compels him or her to contact you.

What if the potential client continues to research their options - perhaps he or she has a few names to research. What makes you stand out among the competition?

The good news is that you can control much of your online presence. There are a variety of legal directories where you can be listed, and you'll be found easily by people searching for you by name. Of course, a web page takes it one step further.

Considering potential clients will research you by name, they will also do searches specific to their issue. Wouldn't you continue to search for an answer if results were at your fingertips? What he or she finds will be a big factor in their choice of an attorney.

Over 25% of search engine users only look at the first few results returned on a query.

Over 40% limited themselves to the first page of search results.

26% of searchers will try another query term instead of going to the second page.

   Jupiter Research -

April 2008

Are you found?    What’s your impression?     Who wrote your content?     Can you track it?   Is it worth it?